Why Coaching is Important for You and Your Business
[Time to read: 8 minutes]
I sometimes get asked “Why is Coaching important for me and my Business?”
I coach Business Leaders and Entrepreneurs and for many of my clients ‘they’ are the business. Thus, the performance of their business is directly proportional to their personal performance.
It can often be the case that if the Business Leader is having a bad day – then so does the business.
So, you may ask yourself “Why do I need Business Coaching?”
In this blog I’ll introduce you to how coaching could help you to create more success for you and your business by helping you develop three key areas:
- Stress Management
So, let’s jump right in!
Feel free to watch the video or read below:
It can be surprising to some that many Business Leaders and Entrepreneurs struggle with confidence. Well, not all leaders are extroverts, outgoing and confident.
In-fact in Bonnie Monych’s article on the Insperity website, she reveals “The Surprising Reasons Why Introverts Make Exceptional Leaders”
Being self-confident is trusting yourself and trusting in your abilities. Here are some examples of how coaching could help you to build your self-confidence:
1. Improving Presentation Skills
Most leaders are not trained speakers and are not used to speaking to a room full of people. For many, presenting to people can create anxiety and stress. Presenting whilst anxious can affect how well you communicate with the audience and can reduce the impact of your presentation. Your coach could help you to practice different presentation techniques and prepare for your up and coming presentation so that you become more confident at presenting.
2. Increasing Self-awareness
Having more clarity on how we see ourselves can help us to become more confident: Capturing our thoughts and questioning them can help reveal and change thought patterns that do not support us. Looking at ourselves from a different perspective can also help us to learn more about ourselves and apply that learning to improve how we communicate with other people. One of the aims of coaching is to help people create more awareness.
3. Creating Better Relationships
As the saying goes “People Buy from People”. Learning how to nurture customer relationships to build rapport and trust is key to ensuring long lasting, loyal customers. Coaching can help you to become more confident in creating better relationships with your customers, your staff, your suppliers, and your business partners.
4. Leveraging Your Existing Strengths
We all have strengths. Many people don’t know what their strengths are – in-fact it can be other people that notice their strengths first. Your coach can help you to identify your strengths and help you to learn how to utilize them more effectively so that you can make a bigger impact in your Business and Life.
The dictionary describes resourcefulness as “the ability to deal skillfully and promptly with new situations, difficulties, etc.”. Resourcefulness is a key differentiator between a good leader and a great leader. The ability to think clearly and act skillfully, can boost your personal performance as well as the performance of the business.
Being more resourceful can also help you to break through barriers that have been holding you back.
Here are ways that Coaching could help you to become more Resourceful:
1. Decision Making
Your coach can help you to break down the process of decision making and improve your evaluation of the options available. This can help improve decision making and can help build resourcefulness.
2. Creating Clarity with Goals and Actions
Your coach can help you to create more clarity with your goals, by helping you to define your goals with clear action steps. The practice of goal setting can also improve resourcefulness.
3. Developing a Clear Strategy
Every business needs a strategy. It’s difficult to get where you want to get to in Business without one. If your coach helps you to improve decision making and goal setting – then these two skills will help you to define a clear strategy.
4. Improving Productivity
Are you working too hard? Many Business Leaders do. Working too hard is counter-productive. It can create fatigue which in-turn and can affect decision making. Your coach will be able to help you identify the most important tasks that you should work on and brain-storm ways to help you to use your time more effectively. This can help you to be more resourceful.
High levels of stress can show up in different ways for different people. For example: Some people lose their temper, some withdraw themselves and some make bad decisions. One thing is for sure high stress can impact negatively on personal performance as well as the performance of the business.
The ability to manage stress will serve you well as most Business Leaders will experience highly stressful situations from time to time.
Coaching can help you manage stress more effectively in the following ways:
1. Identifying Stress ‘Triggers’
Coaching can help you to identify the ‘triggers’ that can cause you to feel high stress. Being more aware of your stress triggers is one of the first steps to help with stress management.
2. Step Back From The ‘Drama’
My clients comment that sometimes they arrive at a coaching session, stressed and overwhelmed about a ‘calamity’ that’s going on with their business or in their life – but they leave the session with energy – feeling refreshed. Coaching sessions give you an opportunity to step back from the ‘drama’ which means you’ll be able to look at it from a different perspective; feel less stress and leave the sessions feeling more resourceful.
3. Stress Management Techniques
Coaching can help you to explore stress management techniques and practice using them so that you’ll be better equipped to handle stressful situations in the future.
Feel free to download my FREE eBook “The Stress Management Guide for Business Leaders”. This guide will introduce you to….
‘The 7 Steps to a healthier, happier business-life’ which will help you boost your well-being.
You’ll learn strategies to help you to manage high stress so that you’ll feel more resourceful and confident to run your business and manage stressful situations in the future.
In this blog we’ve learned how Coaching can help Business Leaders to develop Self-Confidence, Resourcefulness and Manage Stress.
The combination of these three areas can help the Business Leader to improve their performance as well as the performance of their Business.
Being more self-confident, resourceful, and having the ability to manage stress can improve leadership in many ways, including:
- Communicating more effectively
- Creating better relationships
- Leveraging your strengths
- Becoming a better decision maker
- Creating clarity in your Strategy, Goals, and Actions
- Improving personal productivity
- Being better equipped to handle difficult situations that may show up
I believe that mastering these three areas makes the difference between a good leader and a great leader.
Hopefully, you can see the importance of Coaching and how it could help you to create more success in your Business and Life.
I hope you enjoyed reading this. If you did, please comment and share.
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